It’s a common stereotype that men just pay attention to women from the neck down. Butts. Boobs. Tummies. Legs. Feet. Faces, not to mention brains, are often ignored in favor of other assets. How many men have fallen into the trap of not noticing a new hair style, or hair color, on their wife or girlfriend for weeks? There’s even a word for the “great body, ugly face” syndrome men are reported to subscribe to: The Butterface. This theory would also explain the popularity of certain stars like Fergie and Courtney Love.
Well men, the next time you’re accused of keeping your gaze focused on the neck down, look to science as your savior. A new study in the Evolution and Human Behaviour Science Journal concludes that while men will look for a curvy partner for a date, when it comes to long term relationships, a pretty face is the most important factor. It seems to come down to this: facial structure provides strong clues to reproductive value and fertility. So biologically speaking, men are looking for a pretty face because a pretty face may make better babies. Still men, we’re not off the hook yet. When looking for a good time in the sack, we’re guilty as charged with looking from the neck down. You can always frame it this way. Whenever you tell your partner what a gorgeous face they have, evolutionary biology is on your side, and adds a ring of truth to your compliment.
The zinger in all this? Women are consistently drawn to a gent with a well chiseled face, whether they are looking for marriage or a wild night out. So they can still act smug and superior, and hurl the caveman insults, because THEY aren’t body hunting.
What do you think about this study? Are men less piggy than they appear? Do women ever chase after a hot body We want to know. Join the battle of the sexes in the comments below and weigh in with your view.